--- title: Digital Transformation & Mobile App Innovation | Heady Blog | Product Management description: Product Management | Heady is a digital product agency for mobile apps and websites. Discover our blog for expert insights on digital strategy, app trends, and more. image: https://www.heady.io/hubfs/Assets%20June%202020/OG.hp%20(1).jpg --- **NEW LAUNCH: **Weill Cornell Medicine's [Maya app](https://www.heady.io/work/maya) is now available for Android! ![Close Bar](https://www.heady.io/hubfs/Group%2040042.svg) [![Heady_Logo_Web-01 (1)](https://www.heady.io/hs-fs/hubfs/Heady_Logo_Web-01%20(1).png?width=130&height=78&name=Heady_Logo_Web-01%20(1).png) ](https://www.heady.io/) # Heady Thoughts Insights on what’s now and what’s next in tech, mobile & digital products. [Scroll to Top](https://www.heady.io/blog/tag/product-management#) ### Categories - [All (72)](https://www.heady.io/blog) - [Design (9)](https://www.heady.io/blog/tag/design) - [Development (2)](https://www.heady.io/blog/tag/development) - [Digital Strategy & Innovation (20)](https://www.heady.io/blog/tag/digital-strategy-innovation) - [Emerging Technology (2)](https://www.heady.io/blog/tag/emerging-technology) - [Engagement & Growth Tools (4)](https://www.heady.io/blog/tag/engagement-growth-tools) - [People & Culture (9)](https://www.heady.io/blog/tag/people-culture) - [Product Management (8)](https://www.heady.io/blog/tag/product-management) - [Product Strategy (12)](https://www.heady.io/blog/tag/product-strategy) - [Software Engineering (32)](https://www.heady.io/blog/tag/software-engineering) - [What's Trending (20)](https://www.heady.io/blog/tag/whats-trending) ## Featured Posts ## [AI Can Write Code, But Great Apps Still Require Judgment](https://www.heady.io/blog/ai-app-development-vibe-coding) May 15, 2026 ## [What Apple’s On-Device AI Means for the Future of Mobile Apps](https://www.heady.io/blog/apple-on-device-ai-mobile-apps) Nov 24, 2025 ## [Designing Digital Products for Luxury Brands](https://www.heady.io/blog/luxury-brands-digital-product-design-mobile-apps-websites) Mar 11, 2025 ## Chris Galatioto ##### VP, Engineering [Product Strategy](https://www.heady.io/blog/tag/product-strategy) [Product Management](https://www.heady.io/blog/tag/product-management) [Digital Strategy & Innovation](https://www.heady.io/blog/tag/digital-strategy-innovation) ## [The Great Debate: Native vs. Non-Native Mobile Apps](https://www.heady.io/blog/the-great-debate-native-vs.-non-native-mobile-apps) [ When it comes time to develop a mobile app for your company, one of the most crucial early-stage decisions is choosing the right development approach: Should you build a native app or a non-native app? To make an informed decision, you’ll first need to understand what’s at stake and the options that are available. Native apps are designed exclusively for a specific operating system and offer better performance and a more seamless user experience. In contrast, non-native apps can run on multiple platforms and are more cost-effective and quicker to develop. Which route you choose will depend on numerous factors including business needs, user needs, and your budget. ](https://www.heady.io/blog/the-great-debate-native-vs.-non-native-mobile-apps) [Read More ](https://www.heady.io/blog/the-great-debate-native-vs.-non-native-mobile-apps) ## Katarina Borg ##### VP, Product Management [Product Strategy](https://www.heady.io/blog/tag/product-strategy) [Product Management](https://www.heady.io/blog/tag/product-management) ## [Digital Product Manager: How the Role Is Evolving in 2024](https://www.heady.io/blog/digital-product-manager-how-the-role-is-evolving-in-2024) [ In a connected mobile ecosystem that gets more complex each day, the role of mobile product manager has never been more important, or more challenging. Plenty of attention has been paid to mobile product.. ](https://www.heady.io/blog/digital-product-manager-how-the-role-is-evolving-in-2024) [Read More ](https://www.heady.io/blog/digital-product-manager-how-the-role-is-evolving-in-2024) ## Katarina Borg ##### VP, Product Management [Product Strategy](https://www.heady.io/blog/tag/product-strategy) [What's Trending](https://www.heady.io/blog/tag/whats-trending) [Product Management](https://www.heady.io/blog/tag/product-management) [Digital Strategy & Innovation](https://www.heady.io/blog/tag/digital-strategy-innovation) ## [Digital Product Lifecycle Management: What Is It and Why Do You Need It?](https://www.heady.io/blog/digital-product-lifecycle-management-what-is-it-and-why-do-you-need-it) [ So you’ve launched a new website or mobile app. Now what? Your organization has made a significant investment to launch the product, so continuing to make room in your budget for it may at first seem unnecessary. Now might feel like a time to rest on its success — but the truth is, a digital product is never truly finished. When launching any digital product, you’ll also need a plan for how you’ll manage its lifecycle. ](https://www.heady.io/blog/digital-product-lifecycle-management-what-is-it-and-why-do-you-need-it) [Read More ](https://www.heady.io/blog/digital-product-lifecycle-management-what-is-it-and-why-do-you-need-it) ## Tierra Morgan-Huelves [Product Strategy](https://www.heady.io/blog/tag/product-strategy) [Product Management](https://www.heady.io/blog/tag/product-management) ## [The Heady 8: Product Manager Edition](https://www.heady.io/blog/the-heady-8-product-manager-edition) [ You know them. You love them. You work with them. But do you ever wonder what a day in the life of a Product Manager is actually like? They say you can’t understand another person’s perspective until you walk a mile in their shoes. So, we're introducing "The Heady 8" - to answer the inevitable "What do you do?" question, PMs all face. We hope you enjoy these thoroughly honest musings from Heady Product Managers, and should the spirit move you to (consensually) hug a PM after this, please do! ](https://www.heady.io/blog/the-heady-8-product-manager-edition) [Read More ](https://www.heady.io/blog/the-heady-8-product-manager-edition) ## Katarina Borg ##### VP, Product Management [Engagement & Growth Tools](https://www.heady.io/blog/tag/engagement-growth-tools) [Product Management](https://www.heady.io/blog/tag/product-management) ## [Changes Coming to IDFA — Here’s How to Future-Proof Your App Today](https://www.heady.io/blog/changes-coming-to-idfa-heres-how-to-future-proof-your-app-today) [ Apple finally did it.They announced big-time changes to IDFA.They announced big-time changes to IDFA.Speculation had been mounting for months that Apple would deprecate their proprietary device identifier, and it looks like that’s exactly what they’re going to do as they roll out beefed-up privacy features in iOS 14.Okay, exactly isn’t totally accurate. ](https://www.heady.io/blog/changes-coming-to-idfa-heres-how-to-future-proof-your-app-today) [Read More ](https://www.heady.io/blog/changes-coming-to-idfa-heres-how-to-future-proof-your-app-today) ### Subscribe for Heady news in your inbox ## Katarina Borg ##### VP, Product Management [Software Engineering](https://www.heady.io/blog/tag/software-engineering) [Product Management](https://www.heady.io/blog/tag/product-management) ## [App Clips: A New Way to Meet Users Where They Are](https://www.heady.io/blog/app-clips-a-new-way-to-meet-users-where-they-are) [ We’ve all had an experience like this. Say we want to order something from Target’s new curbside pick-up program, Drive Up. ](https://www.heady.io/blog/app-clips-a-new-way-to-meet-users-where-they-are) [Read More ](https://www.heady.io/blog/app-clips-a-new-way-to-meet-users-where-they-are) ## Rahul Khosla ##### CEO [Software Engineering](https://www.heady.io/blog/tag/software-engineering) [Product Management](https://www.heady.io/blog/tag/product-management) ## [Mobile Customer Experience Issues Highlight Use Cases for App Clips](https://www.heady.io/blog/market-study-mobile-customer-experience-issues-highlight-use-cases-for-ios-app-clips) [ We surveyed smartphone users to better understand their mobile app usage and uncovered 11 insightful app statistics highlighting critical pain points your customers are experiencing. In this original study, we share our findings and explain how Apple iOS 14’s App Clips can eliminate those pain points to create satisfied customers poised to become repeat customers. ](https://www.heady.io/blog/market-study-mobile-customer-experience-issues-highlight-use-cases-for-ios-app-clips) [Read More ](https://www.heady.io/blog/market-study-mobile-customer-experience-issues-highlight-use-cases-for-ios-app-clips) ## Rahul Khosla ##### CEO [Product Strategy](https://www.heady.io/blog/tag/product-strategy) [Product Management](https://www.heady.io/blog/tag/product-management) ## [How to Build a Mobile Product Team for Sustainable Innovation](https://www.heady.io/blog/how-to-build-a-mobile-product-team-for-sustainable-innovation) [ We are the silent partner behind native iOS and Android apps for top brands like ScottsMiracle-Gro, Motel6 and Hibbett Sports, keeping them a step ahead of the competition. ](https://www.heady.io/blog/how-to-build-a-mobile-product-team-for-sustainable-innovation) [Read More ](https://www.heady.io/blog/how-to-build-a-mobile-product-team-for-sustainable-innovation) ### Subscribe for Heady news in your inbox ###### LET'S TALK IT OUT. ## Figuring out your next step? We're here for you. ## Or drop us a line. [hello@heady.io](mailto:hello@heady.io) Our emails are *(almost)* as cool as our digital products. [![Heady_Logo_Web-01 (1)](https://www.heady.io/hs-fs/hubfs/Heady_Logo_Web-01%20(1).png?width=75&height=45&name=Heady_Logo_Web-01%20(1).png) ](https://www.heady.io/) Your phone will break before our apps do. ###### Brooklyn 20 Jay St Suite 1018 Brooklyn, NY 11201 ###### Mumbai WeWork Vikhroli Mumbai, India ###### Online - - - ###### Hit us up! [hello@heady.io](mailto:hello@heady.io) [646.480.0489](tel:6464800489) - - - ![Badges-24](https://www.heady.io/hubfs/Badges-24.png) ![Badges-24](https://www.heady.io/hubfs/Badges-24.png) ###### Brooklyn 20 Jay St Suite 1018 Brooklyn, NY 11201 ###### Mumbai WeWork Vikhroli Mumbai, India ###### Online - - - --- © 2026, Heady LLC. 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